Losi is where innovation and scale realism converge.Īs racers ourselves, Losi recognizes what makes racers tick. In turn, Losi adopts the technology and materials from the TLR brand, puts an extra focus on drawing inspiration from full-scale racing, and brings it to your fingertips. In 2010, the company kept its promise to its core consumer and created the TLR (Team Losi Racing) brand, which, to this day, is solely dedicated to R/C racing vehicles. One of the most iconic is the 8IGHT platform, which set the bar for the 1/8-scale racing industry. Up to the early 2000s, the Losi brand was laser-focused on competitive R/C cars.
This led to a surge in R/C racing popularity, and it wasn’t long before Losi put its focus on developing its first R/C car, the JRX2. At its start, Losi sold option parts that helped R/C cars survive the abuse encountered on off-road racetracks.
In the early days of R/C, the standard hobby-grade R/C car was not meant for competition and could not survive the harsh landings and impacts found in racing. Since 1980 the Losi brand has been focused on performance.